The little red flag on your Amazon merchant account brings you a performance notification that says: “Your Amazon sales privileges have been removed.”
You still do not know very well what has happened, but it is clear that it is not good at all. Amazon has closed my seller account? Why Amazon has withdrawn my sales privileges?
The next thing you do is go to your inventory in Amazon central seller, there are still all your listings, it does not seem too strange, although something happens with the “Buy Box” but you enter one and your worst suspicion becomes reality: Amazon has withdrawn All your products from the sale, your Amazon merchant account is blocked, you have just been suspended. You do not know very well what is the problem or what is happening, but Amazon has made it very clear that if you do not solve it quickly your sales on the platform from that moment will be zero euros.
What are Amazon’s sales privileges?
When Amazon suspends your merchant account is the first question we all ask. What are Amazon’s sales privileges? Why has Amazon removed the sales privileges in my merchant account?
The sales privileges in Amazon is neither more nor less than your ability to sell on the platform.
They could tell you more clearly, “You cannot sell ever again on Amazon” or “simply “Your seller account on Amazon has been suspended ” , but calling it in this way Amazon makes it very clear that selling on your marketplace is a privilege you have …
Actually, this is the case, realize that Amazon is not a public market, you are selling in someone’s house, if someone so important lets you enter your house you should consider it a privilege, although of course … you are also paying to be able to enter … and quite … well, let’s leave it in that they call it that and that’s it.
It is also possible that Amazon withdraw your sales privileges partially, leaving only sell under certain circumstances, such as using only their logistics for example.
Why Amazon has withdrawn my sales privileges
There are several reasons why you may have received this notification of the blocking of your seller account from the Amazon performance department.
In any of them, it is very possible that you have had some warnings from Amazon before, but since I know how this works, you have almost certainly ignored them or paid them the necessary attention.
I’ll explain a little because you have received the withdrawal of your sales privileges depending on each case.
Withdrawal of Amazon sales privileges due to performance issues:
In your Amazon central control panel you have a section in the “performance” tab called “account statement”, there you will see a lot of indicators of different ratios and metrics:
Quality of customer service:
- Defective order rates:
- Negative evaluations
- Guarantee claims from A to Z
- Claims for charge reversals
Compliance with product policies:
- Intellectual Property Claims
- Claims from customers for product authenticity
- Claims from clients for product safety
- Non-compliance with the publication policy
Shipment performance:
- Overdue shipment ratio
- Rate of cancellations prior to shipment
If you enter within each of these sections you can see more detail of each particular metric, as well as the percentages and status of each one in your seller account on Amazon at this time.
If you want to know why Amazon has withdrawn your sales privileges, check this seller’s account control box.
In the “Performance statistics “tab you can see the summary of the main indicators. In addition, it shows you with a very meaningful traffic light.
If any of these performance indicators in your seller account is in red, it’s pretty clear. That has been the cause of the withdrawal of your sales privileges on Amazon.
If you have several of the indicators in red, the issue is even worse, Amazon may only have suspended your seller account for one of them, at least that is what they will tell you in the notification of withdrawal of your sales privileges, but I assure you that if your account is already suspended you will possibly also have to give solution to all of them.
Quite possibly, before reaching the red color and exceed the key figures required by Amazon to sell in your marketplace, these indicators have already been in orange, possibly you have received some notification from Amazon warning that your seller account is in danger, so you know where the problem came from if you did not see it coming, and if you have not yet been able to withdraw your sales privileges and your traffic light is orange, you know you have to react immediately!
If all the performance indicators of your central Amazon seller panel are in green congratulations, your account is not at risk of being suspended (for these reasons), but from now on you already know that you have to keep an eye on all this to avoid problems selling on Amazon!
Withdrawal of Amazon sales privileges for violation of sales policies.
In this case the problem and the reason that Amazon has decided to close your seller account and withdraw your sales privileges is a little more serious than the previous one (if possible).
Surely in the notification that you have received you indicate one of these reasons:
- Sale of products not authentic.
- Sale on Amazon of fake products, fakes or imitations.
- Problems or complaints of product safety.
- The listing does not match the details page.
- Problems with the state of the product: used sold as new.
- Buyers have received different products than advertised.
- Sale or attempt to sell on Amazon prohibited items.
- Claim of the owner of the rights of the mark, intellectual property or copyright.
- Opening a new seller account after being previously suspended.
- Related accounts, have several related vendor accounts without permission from Amazon.
As I said before, if Amazon has withdrawn your sales privileges for one of these reasons the thing is very serious, your seller account is in serious danger of being closed or suspended indefinitely, take it seriously because if you do not do things right You can lose your Amazon seller account forever .
Before receiving the fatal notification that your privileges to sell on Amazon have been withdrawn, you have also received some kind of warning beforehand, and that, if the Amazon has suspended your account, you may not have paid attention either:
- Complaints from buyers for problems with products.
- Returns of purchases alleging bad quality, falsifications, different product to the bought one, etc.
- Amazon’s notice of withdrawal of a product from your catalog by prohibited item or ingredients, restricted brands, etc.
- Notification of complaint by the owner of the rights, licensee, owner of the brand, etc.
These ads should not be taken as a joke, any notification from Amazon you have to try to solve it always, or it will end in a suspension of your seller account and withdrawal of your sales privileges.
How do I recover my Amazon sales privileges?
If you want to recover your sales privileges in Amazon, the first thing that you have to be very clear about is that it is not about any game.
Amazon is serious, the suspension of your seller account is no joke or something “routine” that they do from time to time to scare the sellers and have everyone firm.
If you have received a notification of withdrawal of sales privileges there are many possibilities that you can never sell again on Amazon if you do not do things right from now on.
I do not want to scare you, but I do want to be aware of the importance of your next decisions and what you are playing.
If you are a professional Amazon salesman, your company, your sales and your future depends on it, I do not recommend you risk even a hair.
But if you want to ensure you act with the maximum guarantees to recover your sales privileges on Amazon I recommend you write me now, tell me your case and let me take care of all this:
If you prefer to take a risk and try to solve it yourself, to avoid at least you make mistakes I have created a guide so that you understand the operation of the whole process:
Suspended Amazon account: The Definitive Guide
I know it is a difficult time and making decisions in these circumstances is complicated, I myself have gone through this situation. But I have also helped many sellers to recover their seller accounts on Amazon and believe me, I know how to do it!
